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Articles, Interviews & Press Features

BLOG + MEDIA

Published industry articles, educational insights, media interviews, and press coverage featuring Davonna M. Willis, MA, ATC.

Published Writings

FROM THE BLOG & PUBLICATIONS

Business & Client RetentionMassage & Bodywork Magazine (ABMP)

3 Business Retention Strategies to Boost Your Income

Practical systems to build a predictable, repeatable booking schedule and increase client lifetime value without working more hours.

Health EducationAMTA Massage Therapy Journal

Hybrid Learning for Entry-Level Massage Therapy Education

How combining online asynchronous instruction with hands-on lab sessions enhances critical thinking and student retention.

Industry LeadershipMassage Therapy Media Magazine

Representation Matters in Massage Therapy & Healthcare

Building inclusive educational spaces and supporting Black massage professionals through national mentorship and leadership.

Sports MedicineMassage Magazine

Top 3 Athletic Injuries Benefited By Sports Massage

Clinical athletic injury mitigation strategies, hamstrings protocols, and rotator cuff soft tissue interventions.

Press & Podcasts

IN THE MEDIA

CanvasRebel MagazineREAD

Meet Davonna Willis: Educator & Athletic Trainer

An in-depth feature story discussing Davonna's journey founding 4 Nineteen Education & Training and advocating for therapist wellness.

ABMP Press FeatureREAD

Davonna Willis Featured in Massage & Bodywork Magazine

Highlighting Davonna's contributions to continuing education curriculum design and hands-on sports massage protocols.

Massage Magazine FeatureREAD

Interview with the Creator of the Black Massage Therapist Conference

Discussing the inspiration, community impact, and national vision behind the annual BMTC conference.

BoldJourney MediaREAD

BoldJourney Feature: Overcoming Challenges & Building Authority

Davonna shares insights on entrepreneurship, perseverance, and building a multi-faceted educational brand.

American Massage Therapy AssociationREAD

AMTA Spotlight on Davonna Willis

Recognizing Davonna's national leadership in continuing education and student mentorship.